Tag Archives: vision

4 Practical Considerations for Digital Dentistry Product Adoption

Geoffrey Moore’s theory of the modified product adoption life cycle for disruptive technologies really resonated with me and has been a powerful influence in my professional thinking during the last decade. And dental technology innovations are no different.  Previously I … Continue reading

Posted in Dental Technology, Getting Started, Marketing, Products | Tagged , , , , , , | Leave a comment

Tips and Tricks for Effective Video Marketing

I am happy to welcome back Shane Walsh as a guest contributor.  Shane Walsh is a friend and colleague with more than 25 years experience in video production. He is a storyteller at heart, and I’m excited to share with … Continue reading

Posted in Dental, Getting Started, Guest Contributors, How to ..., Marketing | Tagged , , , , | Leave a comment

5 Questions With OperaDDS

As we in the dental world gear up for the Chicago Midwinter Dental Meeting, it’s time for another installment of 5 Questions With…  This time we’ll check in with Dr. Bryan Laskin of OperaDDS and learn a little about his … Continue reading

Posted in 5 Questions With..., Dental, Dental Technology, Products | Tagged , , , , , , , | 1 Comment