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Category Archives: Marketing
Value in Your Network
We love to see the numbers of our followers, likes, friends, connections, subscribers, etc. rise. We take great pride in the size of our social networks. And we’re often tasked with not only measuring and analyzing those networks, but also, … Continue reading
Posted in How to ..., Marketing, Social Media
Tagged collaboration, communication, management, marketing, social media, vision
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More Social Media Musings
My friend Darin Throndson of Innovative Dental Technologies posted a thought-provoking comment to one of my recent articles. And I’ve finally gotten around to writing some of my thoughts on his questions. In his comment, he wrote: “…I would like … Continue reading
Posted in Dental, Getting Started, How to ..., Marketing, Social Media
Tagged communication, dental industry, lead generation, marketing, social media, strategy
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For Dental Labs Communication is King (Part 2)
In my last article, I outlined three suggestions to help dental laboratories communicate with their customers and prospective clients. Let’s jump back into it with three additional tips to consider for your dental lab’s comprehensive communication plan. 4. Surveys: For … Continue reading
Posted in Dental, Getting Started, How to ..., Marketing, Social Media
Tagged communication, customer service, dentistry, lead generation, marketing, social media, strategy
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