Category Archives: Marketing

Value in Your Network

We love to see the numbers of our followers, likes, friends, connections, subscribers, etc. rise.  We take great pride in the size of our social networks.  And we’re often tasked with not only measuring and analyzing those networks, but also, … Continue reading

Posted in How to ..., Marketing, Social Media | Tagged , , , , , | 2 Comments

More Social Media Musings

My friend Darin Throndson of Innovative Dental Technologies posted a thought-provoking comment to one of my recent articles.  And I’ve finally gotten around to writing some of my thoughts on his questions.  In his comment, he wrote: “…I would like … Continue reading

Posted in Dental, Getting Started, How to ..., Marketing, Social Media | Tagged , , , , , | Leave a comment

For Dental Labs Communication is King (Part 2)

In my last article, I outlined three suggestions to help dental laboratories communicate with their customers and prospective clients. Let’s jump back into it with three additional tips to consider for your dental lab’s comprehensive communication plan. 4. Surveys: For … Continue reading

Posted in Dental, Getting Started, How to ..., Marketing, Social Media | Tagged , , , , , , | Leave a comment