Dental Tribune International Announces New Trade Show Concept

Posted on April 18, 2015 by jmichaeldunn

DDS World Image

In a recent press release, Dental Tribune International announced a new dental trade show initiative.  The show is designed to showcase the latest products and solutions from leading providers, as well as offer comprehensive education in the form of lectures and workshops. The first event will be May 22 – 24, 2015 in Athens, Greece.  The full press release follows.

DDS WORLD was originally launched at the International Expodental in Milan in Italy in October 2014 under the name “Digital Dentistry Show”, focusing on digital dental technologies. In order to broaden its portfolio and give special recognition to two major areas of rapid technological development in dentistry―implantology and aesthetics―the show was expanded to include these fields in 2015 and renamed DDS WORLD. The show is now a unique platform for industry leaders in digital, implant and aesthetic dentistry.
From May 22 to 24, DDS WORLD will be held as a show within a show at the eighth International Congress on Endodontics, Aesthetic Dentistry, Dental Implants and Digital Dentistry at the HELEXPO MAROUSSI exhibition and congress center in Athens, Greece. An extensive exhibition will be accompanied by lectures, hands-on workshops and product presentations held by experts and key opinion leaders, which will allow visitors to learn more about new products and their application.

The show will travel around the world and be present in all major dental markets. In order to provide manufacturers with the most exclusive and effective platform for showcasing their innovations, DDS WORLD partners with prominent and well-established dental congresses and exhibitions worldwide.

In 2015, the show will be held at the China Dental Show in Shanghai from 24 to 27 September, at the Moscow International Dental Forum and Exhibition (Dental-Expo) from 28 September to 1 October, at the Dental World Budapest dental trade fair from 1 to 3 October, and at the GREATIST Professional Dental Meetings and Expo event, formerly known as Dental Istanbul, from 30 October to 1 November. Another show is scheduled for 30 November to 2 December alongside the Greater New York Dental Meeting.

Registration for the event in Athens is now open.

As always, thank you for reading.

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Spring Break

Posted on April 11, 2015 by jmichaeldunn

It’s important to take some time every now and then to rest and renew.  So, I’m doing just that this week.  Well, not just that.  I’m taking a bit of time also to do a little mental spring cleaning and decluttering as well as some editorial planning for TDS.  Never fear, I’ll be back soon with more marketing and dental industry goodness!  Stay tuned.

Until then, here’s a little spring break view for your own moment of mental renewal:

Spring Meditation

Thank you for reading.

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5 Questions With SmileMe

Posted on April 4, 2015 by jmichaeldunn

SmileMe Logo

In a recent article, I mentioned the SmileMe treatment simulation and patient education software platform from Belgium-based Remedent.  Guy De Vreese, CEO of Remedent, shares some more info about his company and the SmileMe product in this edition of 5 Questions With…

Michael Dunn:  Tell us about SmileMe.  What product(s) do you offer?

Guy De Vreese:  SmileMe is a product of Remedent. Remedent focuses on innovative cosmetic solutions. The company is also the owner of the GlamSmile brand with glamSmile veneer studios in 40 countries.

MD:  How did you start SmileMe? What was your “a-ha” moment?

GDV:  My wife, who is a cosmetic dentist, loved doing veneers. We thought it would have been great to come up with a solution to digitize the complete veneer workflow – from design to manufacturing and predictable placement. We started experimenting with a tray delivery system to where we could insert all veneers in one go. This worked amazingly well. The next step was to make sure we attracted the right patients and developed the smile consultancy concept. From these beginnings we started to understand the importance of the communication with the patient. Understanding their needs combined with visual communication about the end result created happy, satisfied patients. We decided that the smile consultancy should also be standardized and created SmileMe software. SmileMe is now an independent product and is serving cosmetic dentists all over the world to achieve their and their patients’ goals.

MD:  What makes SmileMe unique compared to similar products?

GDV:  This is a product designed by dentists actually doing treatment and smile consults day in and day out. This did not come from a software development perspective, but rather from the experience of actual workflow in the dental practice. Dentists love to show treatment simulations, but do not want to spend more time doing the simulation than the actual work. So from day one we set out to be the fastest simulation product in the marketplace.

MD:  What trends do you think will have the biggest impact on the dental industry in the next 5 – 10 years?

GDV:  No doubt it will be digital impressions. The entire back office (labs) is going digital and it is only a matter of time when these labs will only want to deal with digital impressions.  But the digital impressions will do so much more than impressions.  It will be the start of the diagnostics in the office.  It will be the communication tool with peers, labs, and specialists.  It is the start of every dental treatment, and now it will be digital – so the lab can offer quotes, specialists can co-diagnose, etc.  Digital impressions are positively changing and will continue to improve the dental treatment workflow from consultation to final treatment.

MD:  What’s next for you and SmileMe?  What can we look forward to?

GDV:  Integration of SmileMe with the diagnostic capabilities of 3D scanners and being the premier communication tool between patients and their desires.  Making sure that these desires are perfectly communicated with the lab.  This is the short-term mission for SmileMe.

So, what do you think?  I’m sure Guy and his team at SmileMe would love to hear your feedback.  Reply here or contact them directly.

Thank you for reading.

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