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Tag Archives: sales
Breathing a Sigh of Belief
It is that hectic time of the dental year between the ADA, GNYDM, and the mad rush towards the end of the year. And with all that activity comes the inevitable pressures on marketing and sales teams to reduce costs, … Continue reading
Posted in Marketing
Tagged communication, customer service, focus, management, marketing, sales, strategy, vision
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On the road again
As autumn approaches, it will soon be that time of year in the dental industry, trade show “season”. It’s time to soak up the last rays of summer and prepare for the adventures ahead. In the coming months, I am … Continue reading
Posted in Business of Dentistry, Marketing, Travel
Tagged business of dentistry, dental industry, fun, management, marketing, sales, trade shows, travel
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3 Elements of Legitimacy in Leadership
Whether as an employee or as a strategy advisor and marketing services contractor, I’ve worked for my fair share of bosses over the years. Most have been good, hard-working people striving to do better bit by bit. Alas, I’ve also … Continue reading
Posted in How to ..., Marketing
Tagged communication, dental industry, focus, management, marketing, sales, strategy, vision
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