Author Archives: jmichaeldunn

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About jmichaeldunn

A self-proclaimed "dental geek", I am passionate about the dental industry, oral health, and dental technology marketing. I have spent the last decade in various marketing capacities for dental technology companies. I enjoy talking about dental marketing with just about anyone and helping companies grow through developing innovative and integrated marketing communications campaigns.

Insource, Outsource, or Both?

Posted on August 16, 2014 by jmichaeldunn

In your business who is responsible for marketing?  Do you have a marketing team, a marketing person, a salesperson who is also charged with the marketing function, someone who “does marketing” among other administrative tasks, or perhaps it’s one item … Continue reading →

Posted in Getting Started, Marketing, Social Media | Tagged , , , , , , | 8 Comments

Does Your Company Need a Content Evangelist?

Posted on August 9, 2014 by jmichaeldunn

Almost a year ago, a friend sent this article to me by Barry Lowenthal on AdWeek.com.  I re-discovered it by chance while looking for something else, and it resonated very strongly with me.  Businesses, both large and small, generate volumes … Continue reading →

Posted in Marketing, Social Media | Tagged , , , , , , , | 1 Comment

5 Questions with Connect the Dents

Posted on August 2, 2014 by jmichaeldunn

This inaugural installment of 5 Questions With… features Dr. Tony Stefanou, dentist, entrepreneur, and founder of Connect the Dents.  Connect the Dents is a consultancy specializing in dental mergers and acquisitions. Michael Dunn:  Tell us about Connect the Dents.  What service(s) … Continue reading →

Posted in 5 Questions With..., Dental, Products | Tagged , , , , , | 3 Comments