Category Archives: Getting Started

Effective Communication [Diagram]

Effective communication can sometimes be challenging.  As a marketeer, I spend a lot of time and brain energy focused on how best to convey sometimes complex topics or teach intricate concepts.  I have found it helpful to think of communication … Continue reading

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6 Tips for Productive Brainstorming Sessions

Where is your business headed?  Better yet, where do you want to drive it?  And how do you create the appropriate road map to get there?  It can be tough to focus on these questions, let alone answer them, when … Continue reading

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Insource, Outsource, or Both?

In your business who is responsible for marketing?  Do you have a marketing team, a marketing person, a salesperson who is also charged with the marketing function, someone who “does marketing” among other administrative tasks, or perhaps it’s one item … Continue reading

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