Tag Archives: management

Content Marketing for Dental Labs: Look Around You!

It can be easy for dental practice or laboratory owners, consumed with the day-to-day pressures of operating their business, to confuse content marketing (strategy) with social media posting (tactic).  “I have a Facebook page, so I’m doing content marketing, right?” … Continue reading

Posted in Dental, Getting Started, How to ..., Marketing, Social Media | Tagged , , , , , , | 7 Comments

Lead Conversion – The Best and Worst Sources [Infographic]

Recently Implisit, a CRM data and automation technology company, analyzed the sales pipeline data of hundreds of B2B companies.  Then, they used their findings to create a nifty and informative infographic.  The first part of that infographic is here: Key … Continue reading

Posted in Marketing | Tagged , , , , , , | 4 Comments

5 Questions With REALscore

I first met Dave James at the 2013 Chicago Midwinter show.  He demonstrated a real passion for helping dentists through his, then quite new, service for using demographic data to help find the best location for a dental practice.  Since … Continue reading

Posted in 5 Questions With..., Dental Technology, Marketing, Products | Tagged , , , , , , | 3 Comments