Tag Archives: strategy

The Best Dental Product Marketing Campaigns of 2012

As 2012 fades away and 2013 looms before us full of promise and potential, most media outlets are offering their “best of 2012” lists.  The Dunn Show is no exception!  I close out 2012 by taking a look at my … Continue reading

Posted in Dental Technology, Marketing, Products, Social Media | Tagged , , , , , , , , | 3 Comments

3 reasons to attend the ADA Annual Session

In just several short weeks it will once again be time for the ADA Annual Session.   I believe that despite the buzz around social media and digital marketing there is still a place in marketing strategy for traditional tactics such … Continue reading

Posted in Dental, Marketing | Tagged , , , , , , , | 2 Comments

The power of clear language

Have you ever read a print ad or website copy for a product or service and thought to yourself, “I don’t get it”?  Or has a conversation with a sales rep or service provider left you scratching your head, thinking, … Continue reading

Posted in How to ..., Marketing | Tagged , , , , | 3 Comments