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Category Archives: Getting Started
Content Marketing for Dental Labs: Look Around You!
It can be easy for dental practice or laboratory owners, consumed with the day-to-day pressures of operating their business, to confuse content marketing (strategy) with social media posting (tactic). “I have a Facebook page, so I’m doing content marketing, right?” … Continue reading
Posted in Dental, Getting Started, How to ..., Marketing, Social Media
Tagged communication, dental industry, lead generation, management, marketing, social media, strategy
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3 Building Blocks for Your Marketing Plan in the New Year
As we take a breath during that annual limbo between winter celebrations and the onset of new challenges and goals associated with the New Year, many business owners and fellow marketeers’ thoughts turn to their marketing plan for the next … Continue reading
Posted in Getting Started, How to ..., Marketing
Tagged focus, lead generation, Leads, management, marketing, sales, strategy, vision
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Story Marketing: A Key Driver of Brand Connectivity
How do you connect your brand with the right audiences – customers, prospects, employees, prospective employees, sales channel partners? Brand connectivity starts with a key driver: your brand’s story. Whether start-up or an established organization, attention must be paid to … Continue reading
Posted in Dental, Getting Started, Marketing, Social Media
Tagged communication, dental industry, dental products, focus, lead generation, management, marketing, sales, social media, strategy, vision
4 Comments
The Dunn Show 