Tag Archives: management

3 Building Blocks for Your Marketing Plan in the New Year

As we take a breath during that annual limbo between winter celebrations and the onset of new challenges and goals associated with the New Year, many business owners and fellow marketeers’ thoughts turn to their marketing plan for the next … Continue reading

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Story Marketing: A Key Driver of Brand Connectivity

How do you connect your brand with the right audiences – customers, prospects, employees, prospective employees, sales channel partners?  Brand connectivity starts with a key driver:  your brand’s story. Whether start-up or an established organization, attention must be paid to … Continue reading

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2014 Content and Social Marketing Survey: The Results Episode

Back in August, I asked you 10 short questions to try to get a sense of how dental practices, laboratories, and product & service providers are incorporating content and social tactics into their marketing strategies in 2014.  You responded.  Some … Continue reading

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